Sembler Co., DeKalb County and the billion dollar disco ball.
Sembler has given us a new wrinkle to this mad money grab in the area of the traffic problems. If you have ever driven through that area at rush hour you know how it goes, for those not familiar with what happens here is the 411. If you are heading south on North Druid Hills Road, heading in the direction of North DeKalb Mall, on the worst day traffic will back up at Buford Highway. It’s a stop and go crawl all the way down to the Target Super Store across the street from the school. Traffic will thin out a little until you reach LaVista, where it’s stop and go all the way down to Clairmont. I have no idea how bad it stays past Clairmont but I am assuming it does follow a similar routine all the way down to the mall and Stone Mountain Parkway.
So, what is Sembler’s plan to relieve the already growing congestion to make room for the thousands of cars that will be added because of their billion-dollar project? They want to send the “regional” traffic (folks not stopping at their shrine to greed) underground. Yes, they want to make the rest of us mole people. There is a problem though. Have these knuckleheads ever seen the folks merge from the 85 exit onto N. Druid Hills? Have they ever seen people trying to scoot across 3 lanes of traffic to get onto Briarcliff? They expect us to believe their redesign of the roads will take that into account? Bullshit, I say.
What do they have planned for the “local traffic”, which would be those wanting to stop off at their greed shrine or at the Chik-Fil-A or the Target or Picadilly? Well let’s just throw a roundabout in the mix. These waterheads are convinced that a roundabout will solve all the traffic woes. Have those folks ever driven through a roundabout in America at a heavy traffic intersection? The fuckers don’t work in any way except to keep the auto body shops in business fixing sideswiping idiots.
A Sembler style project can work and be a benefit to the community if it is in the right place. Atlantic Station, for example, did a service to the community by cleaning up an abandoned industrial site and expanded an already expanding Midtown district. The area that Sembler wants to redevelop doesn’t need redevelopment. We need a better traffic plan but the answer isn’t building a billion dollar mixed-use development.
That area has numerous offices, thriving businesses and residential areas. I don’t see Loehman’s Plaza hurting. I don’t see the Picadilly, my favorite one in the Atlanta area, having trouble filling seats on any day or night. Guitar Center is PACKED on any given day. The Chik-Fil-A always has customers. The Target even expanded a few years back because the business is good. There is always a long line of cars at the QT waiting to fill up on their gas.
So, why does Sembler NEED to “redevelop” this area? It’s not needed, it’s unnecessary and it will make a horrible mess of an already congested area. Why does Sembler NEED to redevelop? Simple answer. They aren’t satisfied with just having a shitload of money, they want a king hell shitload of money. A billion dollar investment is one hell of a risk to take, especially in this economic downturn, and if they are willing to risk it they must have studies and reports sitting in their offices that show they can make a killing by doing a quick fuck job on the citizens of DeKalb County.
If you think this redevelopment plan is a good idea I think you need to talk with the folks who have seen how the Perimeter Center development has adversely affected the folks who live and work around that area. If you aren’t convinced you need to also ask yourself what is going to happen if this plan goes through and all the warnings you have been given come true. How would it even be possible to repair the sort of damage they want to do? How is DeKalb County going to pay for the upkeep of those tunnels they want to build?
If you think it’s a good idea, WHY do you think it’s a good idea? Is it because you want new places to shop? Go to Buckhead and shop, its only 15 minutes further away. Is it because you want the development to increase your property values? If your property values are so strongly tied to local commercial investments you should have moved your happy ass to Buckhead or Midtown and NOT the bedroom communities that surround this area. Is it simply because your easily distracted by shinny things? If that’s the case buy a disco ball and stare at it all you want.